Where Did The Ugg Boots Craze Originate?

April 21, 2009

What is the fashion footwear world going to discover next? Has it even peaked? If you have to ask what they are, then you are either a male or not associated with the fashion industry. Ugg Boots arrived on the scene in the US in the seventies. For those who have never seen or held an Ugg boot in their hand, they can best be described as a piece of sheepskin, having a look a feel very similar to suede, and a furry sheep’s wool on the other side. Piece a bunch of parts together like a puzzle into the shape of a boot or bootie, get a piece of stamped rubber with a texture, and you’ve just made ugg boots, cheap.

In reality it’s a much more complicated process than this, but the original boots are made down under in the land of Australia. They were made and sold to surfers to begin with, for keeping their cold feet, remember in Southern California the ocean is very cold, warm while they all hung out on the beach. Who would care about the cold feet of a surfing dude? Well, other surfers of course. But no one, not even the original manufacturers could imagine the demand and sales that are achieved today.

This explosion was due in part to Oprah Winfrey. Yes, if Oprah puts her stamp of approval on it, then it becomes an instant success, no matter what. Oprah was so impressed by the comfort and the feel of the boots she bought her entire staff a pair for each of them. I’d rather have the cars she was giving out, but after she wore them and endorsed them on her show a few times, women took notice, and as a result, had to have them also.

Ugg Brand Boots are created with a serious disadvantage, however. For one thing, you can’t get them wet or the sheepskin on the outside will stain. Now I know what you are thinking, what good is a boot if I can’t get it wet? Well, most users only where them for fashion and don’t wear them on rainy days. If you can imagine, a world where fashion or what you where is way more important than what it actually does for you, then you’re getting the point these sheepskin boots. So settle back and see where this might peak, it will be interesting, to say the least.

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